Buying gift cards gets even easier
Nov. 18, 2005
Going after the extremely time-starved - or lazy - holiday shopper, stores such as Pottery Barn, Bass Pro Shops and R.E.I. are joining the ranks of retailers who sell their gift cards......
Consumers are going online in larger numbers to buy gift cards
Nov. 1, 2005
The proportion of consumers who purchased gift cards online in 2004 grew 50% over 2003, to 9% of gift card buyers from 6%, reports a survey just out from First Data Corp.
New Research Identifies Untapped Customer Incentives Market for Gift Cards
Aug. 3, 2005
While the gift card industry's growth continues at a blistering, double-digit pace, the introduction of gift cards as customer incentives creates a new growth opportunity in an untapped market for div
Gift Card Growth Could Mean Christmas in July
Jun. 16, 2005
Marketers who have traditionally relied on fourth-quarter sales to make or break their fiscal year may want to consider shifting some of their ad dollars to January and...
STORECARDS ONLINE HONORED BY LEADING TRADE PUBLICATION
Apr. 25, 2005
StoreCards Online, of Overland Park, Kansas was named a finalist in Integrated Solutions For Retailers magazine’s...
Congress' Fair Gift Card Act and raging consumer demand are changing the landscape of the stored value card market.
Mar. 15, 2005
It simply makes business sense for retailers to offer gift cards. The solution providers in the space are many. The cost of entry is minimal. Gift card overhead is low, returns are high...
Gift-Card Sales Rise More Than Forecast, Boost U.S. Retailers
Dec. 27, 2004
U.S. retailers holiday gift-card sales may have risen to more than $20 billion, topping forecasts and boosting after-Christmas shopping at stores after a lackluster holiday season.
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